First of all - if you have an emergency, call 911.


Now, if you're looking for urgent care or emergency facilities in Encinitas, Scripps Hospital ER/Urgent Care is probably what you need:

Scripps Memorial Hospital, Encinitas
760-633-7685

354 Santa Fe Drive
Encinitas, CA 92024
Scripps Encinitas Web page • Google Map



I recommend Scripps because they are an actual ER - open 24/7.

If you are looking for a private-practice Urgent Care facility, you can try ASAP Urgent Care on Encinitas Blvd.


History of this page:


Sometime in 2004, I spent 30 minutes trying to find a phone number for the urgent care facility in Encinitas... the one with the big URGENT CARE sign on it.


I looked online, I called 1800-SAN-DIEGO, and I even called hospitals - all with no luck. It was as if the building didn't even exist outside my own memory of it. So I had to drive over there and get the info myself.


It turns out the sign is somewhat misleading. This is not an emergency room (in the sense that they are not open 24/7), it was a private practice.


In case this is what you are looking for, here is the info and a pic of the building:


NOTE/UPDATE: Evidently this place is now another business. It seems to change names every couple of years. I have no idea what it is now.


North Coast Primary Care - (760) 943-9111
477 North El Camino Real, A100 - Encinitas, CA 92024

Hours - as of June 11, 2004: 9AM-5:30PM M-F. 9AM-1PM Saturday, Sundays, Holidays.


North Coast Primary Care evidently chose not to market themselves on the search engines, but they did care to put a giant sign on their building that says URGENT CARE - just in case you happen to be driving by and all of a sudden you get pneumonia.


As the owner of an online marketing company, I know that when a company chooses not to market their organization online, there are usually four reasons. These business owners are usually:


  1. Uninformed. The business owner just doesn't know about the benefits of online marketing and what it can do for to their business.
  2. Resistant. The business owner is resistant to change, technology, or the hard facts.
  3. Burned. The business owner has been taken advantage of by a bad marketing company in the past.
  4. Financially-challenged. The business owner thinks it's too expensive to do online marketing, yet has no problem paying for a multi-thousand dollar ad in media of the past (such as the Yellow Pages).

When it comes to urgent care and emergency facilities, the choice not to do any online marketing is blatantly irresponsible.


I built this page solely because I couldn't find the phone number, and wanted to save others the frustration. If I helped you, don't email me, just tell them you found their facility through my site.